This Ad Is For All Those Who Cannot Imagine Their Lives Without Their Friends

Cinema is a classic example of some of the most beautiful, selfless and timeless friendships. An entire generation has grown up on a very filmy, yet real base of friendship.

While our films still thrive on the formula of romance, recently many movies on friendships have left us overwhelmed which explore the contemporary definition of friendship.

Friendships in movies have taken a leap of faith from mere romantic relationships to truly faithful equations. With an attempt to fill colours in a terminally ill friend’s life to an endeavor at giving some much needed therapy to someone, the flavour of friendship in the 21^st century is not confined to Friday nights anymore.

“Jeetun mein toh jashn manati, Haarun toh taaqat ban jaati”

In a beautiful advertisement by McDowell’s No1 Soda in their ‘Yaaron Se Bane Hum Campaign’, three friends are doing exactly the same thing! Friends, who can celebrate your success, are the ones who can become your strength in the most difficult times to make you overcome your fear.

This overwhelming advertisement reminds us how we’ve seen friends making goals to help each other overcome their respective fears. From bungee-jumping to scuba diving to calling off a forced marriage, we’ve seen friends who’ve stood by each other. They’ve taken a giant leap towards something that was scaring the hell out of them. That faith in each other has that changed their lives!

If you have friends with whom you can take a giant leap of faith to fight your fears, then your yaari, is a No1Yaari!

For more such inspiring stuff visit www.unitedspirits.in.