“Abbai Class Ammai Mass is a mediocre rom-com with a weak story and poor direction that has nothing new to offer. Skip it. ”
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Tollyland has embarked on a journey to rehash and present time-tested classics to the taste of Telugu audience. Recent times saw few films getting into this zone. Some turned out as duds and some achieved success. The new kid on the block is Abbai Class Ammayi Mass, which borrows the plot element for Hollywood classic Pretty Woman. Director Koneti Srinu forgot that one can use ones creative liberties to Telugufy a classic, but if it slips into the crevices of cliche and forced laughter, then he earns the wrath of the audience. There is a thin line that separates an attempt being fruitful or futile. Here the line has become thicker and thicker!
A young businessman Sri (Varun Sandesh) is in a deep soup and to bring his company out of losses, he has to marry KK's (Ahuti Prasad) daughter. When it comes to girls, Sri is a bit aloof and to break that jinx his friend Hrishikesh Mukherjee (Srinivas Reddy) introduces him to a prostitute Neeru (Hari Priya). In a span of 10 days Neeru makes him appreciate girls and to grab beauty he has to shed his fears. In this process, she gets attracted to Sri and falls for him. Yes, you are there. It's strikingly similar to Pavithra that was released a couple of months back. On the other hand, the story traverses through twists and turns before the interval. The later half is all about connecting the dots and waiting for an utmost predictable climax.
Despite being part of so many duds in recent times, Varun Sandesh is still on the prowl. He doesn't change his body language or voice modulation to fit the role. Any role, irrespective of varied emotions, he always delivers the same - trying to induce a stoic caricature. Had he made a slight change in his usual way, this role might have won him laurels.
Hari Priya - the actress who delighted us in Thakitha Thakitha and Pilla Zamindar - donned the role of a prostitute. Every actress believes that if she plays this role on-screen then her acting skills would grow a couple of notches and for some this may turn as the role of a lifetime. Without any doubt, this can be termed as her best performance till date. She danced liked there's no tomorrow in the song Main Hoo Naa and her jataks and mataks are crowd-pullers. She oozed a lot of glamour to keep the mass audience hooked to their seats.
ACAM falls prey to the artificial set-up and follow of events. Neeru is shown as a prostitute but there were no scenes to make this character look authentic. You can see nothing happening between Sri and Neeru but the later starts loving him in a jiffy. They also lack the on-screen chemistry. These events are forced and smothered with glitz to bring an air of realism, but they fall in the dismal zone. .
One of the assets for the film is Shekar Chandra's music. He maintained a good mix of songs and he gave an apt background score. Director Koneti Srinu has to take all the blame for the shoddy screenplay and unconvincing narration. Some dialogues make an impact and the rest fall flat. Camera work by Sai Sreeram is pedestrian and the production values are kitschy.
ACAM rides on banalities and caricatured characters. It tries to throw some entertainment with songs and forced comedy. Barring them, the rest of the film fails to make an impression. Watch it for the aforesaid stuff and to learn how a classic Hollywood film can bit the dust after Telugufication.
My Rating: Expectation - 5/10; Reality - 3/10
Varun Sandesh, Haripriya - Poster - Abbai Class Ammai Mass 1