Avengers dethroned: 'Avatar's' blue aliens reign supreme as highest-grossing film yet again

Forget the Avengers, the 'blue people' are here to save the day, and they're cashing in more than ever before.

In what has been hailed as the 'biggest box office comeback' in cinema history, James Cameron's 'Avatar' ousted 'Avengers: Endgame' from its perch as the highest-grossing film of all time, as per a report by Mashable.

Avatar Strikes Back: The Blue Alien Invasion

After a re-release in China, 'Avatar' - a fantastical odyssey set on a vegetative moon inhabited by blue extraterrestrials - managed to beat the Marvel Universe's grand spectacle. Prior to the re-release, both cinematic titans had raked in over $2.7 billion globally, with 'Avengers: Endgame' leading by less than $8 million.

By Saturday night in China, 'Avatar' had raked in an estimated $8.9 million, reclaiming its throne as the highest-grossing film globally. And the lead is set to widen, with projected earnings of around $58 million during its current theatrical run.

The Ongoing Avengers vs Avatar Saga: A Disney Dominance

This impressive resurgence, however, might not be the end of the box office brawl between these two juggernauts. Given the continuously shifting dynamics, the Marvel team might stage a counter-attack, possibly re-releasing 'Endgame' to set the stage for the next Marvel era. This could spur a tug-of-war lasting years.

But at the end of the day, who's the real winner here? Considering both properties are owned by Disney, it's a win-win situation for the company regardless of the internal competition.

As Cameron celebrated 'Avatar's' victory over Twitter, the third highest-grossing film, 'Titanic' – another Cameron masterpiece – could potentially disrupt this power balance if re-released. However, as the report by Mashable wittily points out, who'd fancy a world where 'Jurassic World' stands as the highest-grossing movie ever?