Dil Dhadakne Do’s cast to set on a promotional international tour

Any film that largely ponders to the NRI audiences across the world has applied this marketing strategy lately of promoting their film extensively. After the grand SLAM tour of Shahrukh and company for Happy New Year set the tone high through the US, Zoya Akhtar’s Dil Dhadakne Do’s cast will also set the same rhythm.

Yes, according to reports, the producers and makers are planning to launch a promotional tour (yet untitled) to travel at some of the most exotic locations of the world like Miami, Los Angeles and Toronto. The film itself has been largely shot on a cruise in Europe hence the makers feel travelling could be a good mode to endorse the film for global audiences. Excel Entertainment is reportedly seeing a budget of around 25 crore for the tour.

Filled with an ensemble cast of Ranveer Singh, Anushka Sharma, Priyanka Chopra, Farhan Akhtar, Anil Kapoor and Shefali Shah, Dil Dhadakne Do has all the elements to attract huge crowds. While Farhan will try to play his trademark rockstar on stage, Ranveer will bring in his playboy tricks count. As for the glamour quotient, aren’t Priyanka and Anushka enough? The dates for the tour haven’t been set as yet, but with 5^th of June marked as the release date of the film, the tour shall soon embark. Let’s watch this space.