Here's How MS Dhoni Biopic Has Earned 60 Crore Before Even Releasing
Updated : September 05, 2016 02:44 PM IST
Ever since the trailer of MS Dhoni: The Untold Story released, it has become abundantly clear that we have got one of the biggest hits of the years on our hands.
The movie, based on the life of the most successful captain in Indian cricket history, will most likely propel its star Sushant Singh Rajput to stardom. And as it does so, it will probably create a big dent at the box-office.
But even before the film, the film has emerged as a winner. According to reports, the movie, which has been made on a budget of ₹80 crores, has already recovered ₹60 crores.
Yes, really.
Sources have confirmed that the movie is near to recovering its cost. "The movie has recovered 60 crores, by earning 45 crores for its satellites rights and 15 crores from all brands that have been involved in the film,” sources have confirmed.
It is said that the film has created a massive fervour among brands who don't want to pass on the opportunity to tie up with the portential super-hit. Reportedly, the brands who will get attached with the film will also invest heavily on advertising and promotions.
Well, brace yourselves for a phenomenon. The movie released on September 30.