I For India Concert: Zoya Akhtar And Karan Johar Successfully Raise More Than 52 Crores
Zoya And Karan Raise More Than Rs 52 Crores
Updated : May 04, 2020 06:34 PM IST
Zoya Akhtar is a pioneer when it comes to thinking outside the box and delivering the best of content. The director has done it once again with the “I for India initative” to help reduce the impacts of Covid-19. This time Zoya joined hands with Karan Johar to cull out an event that would bring together national and international celebrities for a cause that would call itself I For India.
The initiative has been making headlines ever since it was announced with everyone waiting for the event to go live. The event that streamed live on Facebook took place for four hours, and saw 85+ celebrities from across the globe take part in it which included Will Smith and Mick Jagger as well.
The concert received an overwhelming response and it managed to put together a huge sum of more than Rs 52 crores. Zoya Akhtar took to her Instagram account to post about the huge collection from the virtual event.
Take a look -
Artists performed in a lacklustre yet enthusiastic manner in the safety of their homes to raise money for GiveIndia.org to support frontline workers fighting the Covid-19 pandemic and also to help people like daily wage workers who have been affected due to the ongoing crisis.
The concert was done in order to entertain those locked down in their homes and at the same time also to pay tribute to those who are working on the frontlines. The concert also aimed at raising funds for those who have no work and no home and do not know where their next meal is coming from.