Karan Johar And Zoya Akhtar Put Together A Fundraiser For The COVID-19 Frontline Workers
Karan And Zoya Put Together A COVID 19 Fundraiser
Updated : May 01, 2020 05:56 PM IST
A grand finale Concert and Fundraiser to Facebook Social for Good Live-athon; with 85+ top Indian and global stars to raise funds for GiveIndia Covid-19 relief fund. Facebook has collaborated with some of the biggest names in Indian entertainment to put together a home-to-home fundraiser concert, I For India. 100% proceeds from the fundraiser concert will go to the India COVID Response Fund managed by GiveIndia, to support on-ground relief efforts. GiveIndia (www.giveindia.org) is India’s largest giving platform with reach across 23 states. It is associated with over 100 NGOs, working on-ground to support the required interventions with the prevention, healthcare infrastructure, livelihood support and essentials for people in need.
The vision for the concert by leaders from the entertainment industry is three-pronged: to entertain those locked down in their homes. To pay tribute to those who are working on the frontlines. And to raise funds for those who have no work and no home and do not know where their next meal is coming from.
The four-hour-long concert will be live globally on Facebook (www.facebook.com/Facebookindiapp) on Sunday, 3rd May 2020 at 7:30 pm IST and will feature performances and personal messages from 85+ Indian and global stars.
Ajit Mohan, Vice President and Managing Director, Facebook India , said, “As a company, Facebook is committed to being an ally for India as the country fights the coronavirus outbreak. Our efforts so far have been focused towards providing access to accurate health information and supporting communities around the country. We recently launched Facebook Fundraisers, that allow people to leverage the full scale and power of the platform, and their passion, to direct resources to initiatives that can protect and save lives. We’re grateful to the creators, celebrities and publishers participating in ‘Social For Good’ Live-athon to drive the fundraisers. The ‘I for India’ concert is the grand finale of these efforts, featuring well-known artists and influencers.”
Take a look -
Here’s a preview of just some key voices from the concert:
Priyanka Chopra - “Unexpected, uncontrolled, unparalleled. The coronavirus has forged a brutal path across the world, and in the line of fire is well - you me and pretty much everyone across the world. Lockdowns, quarantines, social distancing - yeh hain humara naya normal. Khud ko surakshit rakhne ke liye hume ek dusre se dur rehna pad raha hai Phir bhi mann hi mann main hum ek saath hain, as always.”
Anushka Sharma - 'While we may be social distancing, and that’s the requirement,
I don’t think we’ve ever been more connected. People helping each other, spreading awareness just so that we can protect each other and that is the victory of human spirit’
Rani Mukerji - ‘Instances of child abuse have increased during lockdown. I urge you all to stay more vigilant. If you see or hear anything suspicious or odd please report it to the authorities immediately. My daughter Adira calls this coronavirus an invisible monster lurking in the streets, she tells me mamma, this monster will surely go away one day.’
Anoushka Shankar - “Humans have an incredible capacity for hope and resilience and finding new ways to help others who need more than we do. Every end is a new beginning"
Zoya Akhtar - “May we remember the lessons learnt and never forget we aren’t above nature, we’re just a small part of it.”
Shabana Azmi - “It’s time we realised how interdependent we are on each other. Irrespective of caste, class, gender, religion or country. It’s time for introspection. It’s time to shed our prejudices, it’s time to come together in kinship and harmony.”
Katrina Kaif - “There are 1000s of frontliners and emergency workers who are putting their lives on the line every day in the fight against COVID-19. Every rupee we collect today will help equip these heroes better thus protect them better. So please help keep safe those who keep us safe.”