Bigg Boss 13 Exclusive: 10 Lakhs Spent On Asim Riaz’s PR Including John Cena’s Post? Find Out

One of the most adored and popular contestants on Bigg Boss season 13, Asim Riaz sure has garnered a huge fan following thanks to his strong game, charming screen presence and drop dead good looks. In fact, when his brother Umar Riaz entered the BB house for the family episode, the model from Jammu and Kashmir was informed that his fan base has become international! Well, this was proven correct after wrestler and actor John Cena shared Asim’s picture on his official social media handle.

While this activity left the internet in a frenzy, our close sources have revealed that this was a paid publicity stunt. In fact, the model’s team has already spent over 10 Lakh on Asim’s PR. And this is not all! We have also learned that finalist Sidharth Shukla has been paid Rs 3 crore by the makers of the reality show. Interestingly, rumors about Sidharth winning and the show being fixed have been doing the rounds for a pretty long time now.

This is not the first time that such allegations have been made about the show. Ex-contestants, family members of housemates and many popular television celebrities have also stated that the makers are biased towards Sidharth Shukla and ignore his occasional violent outbursts.

Who do you think will finally take the trophy home?