Allu Arjun says no to ‘kissing’

Actor Allu Arjun has often been seen kissing his heroines on screen. But, not anymore, as the Arya star pledges to refrain locking lips with his co-stars. "I've always been against lip-locks and I've said as much even before my wedding. If you notice, the lip locks in my previous films have all been central to the script. So I couldn't reject them," reveals Allu Arjun.

However, the stylish star further confirms that his decision has nothing to do with his marital status or becoming a father. Instead, he believes that lip-locking scenes alienate the family audiences. "Thankfully, the kind of films I'm doing cater more to the family audience. I believe kissing scenes hamper the reach of such films. I find it awkward when an intimate scene comes up while watching a movie along with my family. The same holds good for the masses as well. So I realised by doing such scenes I'm actually limiting the reach of my films," he confesses.

But that doesn’t mean that Allu will not play the character of lover boy anymore. "I don't think there is any connection between playing a romantic hero and physical intimacy onscreen. Shah Rukh Khan is the greatest romantic hero of our times and he has never done a lip lock. Audience like love stories, not physical intimacy," he says.