Hrithik Roshan rejects 20 crore phone ad deal due to lack of creativity

Only Bollywood hunk Hrithik Roshan can do this, the secondMr. Perfectionistof the film industry has reportedly rejected a 20 crore endorsement deal as he wasn’t very pleased with the creative ideas for the advertisements. Hrithik only endorses those brands which satisfy him creatively and he recently rejected a deal to become the brand ambassador for a phone company despite being offered the whopping amount as the ad was not very creative. A source close to the actor says, “Hrithik was offered Rs. 15 crore by the brand. Negotiations were still on between the company and him and the price had further shot up to Rs. 18 to Rs. 20 crore. He was even considering it initially but he eventually called off the deal because he wasn’t happy with the brand’s marketing ideas”. “He didn’t seem to be very pleased with their creativity. He’s the kind of guy who is solely driven by content and he was quite dissatisfied with what the brand was giving him. That’s the main reason he did not take up the offer, in spite of the money being very good. They’re now looking for someone else,” the source added.

However, the actor has signed many big projects and he is especially very happy to be a part of internationally-recognized director Shekhar Kapur’s next filmPaani. He said, “I am looking forward to working with Mr. Shekhar Kapur and apart from work, just being with that man, in his presence, I feel comforted. He is kind of an enlightened soul. So when I am with him, I feel a little enlightened, I feel a little good about myself".